Introduction to Desktop Publishing
Desktop publishing takes WYSIWYG page layout software and combines it with a personal computer to allow the user to self-publish their own publications whether for high amounts of publishing or for small, mini-publications. However, desktop publishing doesn't just mean page layout skills needed to make a book; it can also be used to describe the design and creation of point of sale displays, outside signs and other promotional items.
Types of Pages in Desktop Publishing
The most important aspect to consider when desktop publishing is the type of page that is going to be used. The first is known as an electronic page otherwise known as a web page. This page goes on forever and therefore, requires no set parameters on what the page width and length needs to be. When a web page is printed, the content automatically scales in size to ensure that it fits on the printer. Because of this, there isn't very much "design" in regard to how the page layout looks.
On the other hand, the second page type is known as a virtual page which is intended to be printed. These require paper parameters. These parameters must meet up with the international standard physical paper sizes. For example, one of the most common page sizes is the A4 or the letter. It's what most printers hold. However, there are numerous other types of pages as well that fit within this standard of physical paper sizes.
Many desktop publishing programs, fortunately, allow for the user to set custom parameters to the paper in case they are trying to print something much larger than what fits within the physical paper size standards. Therefore, the user can print things such as billboards and signs.
Important Terms in Desktop Publishing
There are a few terms that are important when working with desktop publishing. Understanding them makes it easier to get something published much quicker.
- Master pages: The template used to automatically copy certain graphic elements. It becomes the basis for what every other page is going to be built on.
- Page layout: This is what each individual page looks like. It includes the text, any images, and any other things that make the page complete.
- Text: The body of the publication. It can either be typed into the publisher, placed from another source or linked to–thanks to database publishing applications–which allows multiple editors access to the content.
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